dataLayer · GTM · Meta CAPI
Every click fires
a real event.
Add products, open cart, complete checkout — watch the dataLayer log below update in real time. These are the exact events GTM reads and CAPI sends to Meta.
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Analytics Playbook
A complete guide to GA4, GTM, and server-side tracking implementation.
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CAPI Masterclass
Server-side Meta Conversions API setup from zero to production.
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sGTM Blueprint
Deploy server-side GTM on Cloud Run with Cloudflare routing.
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Data Layer Handbook
How to structure and push events into the dataLayer for GTM.